Engaging with the Industry: Our Review of HANNOVER MESSE

As HANNOVER MESSE 2026 comes to a close, we look back on an intense, inspiring, and successful trade show. The industry’s leading international trade fair has once again demonstrated the central role that automation, digitalization, and data-driven production control play in today’s industrial landscape.

At our booth, the focus was on practical, live insights: Using a terminal and realistic simulated production data, we demonstrated how production data can be captured, linked, and utilized transparently. In numerous discussions with prospects and customers from various industries and company sizes, it became clear: The demand for transparency on the shop floor, structured production data, and reliable decision-making foundations is greater than ever before.

There was particularly intense discussion on the question of how data can be made meaningfully usable, not only as a basis for operational decisions but also as a foundation for the targeted use of artificial intelligence. Many discussions made it clear: AI only delivers its added value when the necessary context is available. This is precisely where our MES Suite PROefficient comes in, by capturing, linking, and transparently providing production data in a structured manner, from machine data acquisition to in-depth OEE analysis.

The wide range of discussions, from medium-sized manufacturing companies to globally established industrial firms, confirmed that practical solutions and a holistic view of production are in demand across all industries. The direct dialogue at the trade show allowed us to discuss individual challenges and identify concrete starting points for the sustainable optimization of production.

For us, HANNOVER MESSE 2026 was not only a platform for presenting our solutions, but above all a place for exchange, listening, and thinking ahead together. The positive feedback and new contacts confirm that we are on the right track.

We would like to thank all visitors for their trust and open dialogue, and we look forward to continuing the discussions we started beyond the trade fair.